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Mastering Creative Change: Recognize
the Urgency
by Rosanne Bane
First of a seven-part excerpt of Rosanne Bane's book-in-progress Creative Change:
How to Effectively Move Your Inspirations from Dream to Reality.
Whether creativity is your profession, your cultural identification or simply how
you'll like to be living and enjoying your life, embrace the fact that you're in
the change business. Life is change. A creative approach to change makes life a grand
adventure, not just a series of inconveniences to be endured.
At the very heart of it, creativity is change. To create is to "combine separate
and distinct elements into a cohesive new whole." We are constantly changing
"what was" into a new, and hopefully improved, "what is."
The ability to transform not just external things, but to grow and transform ourselves
gives life meaning. This is why being creative is so satisfying and pleasurable.
Creativity is a lure that calls us to take the spiritual journey of becoming who
we are meant to be. And that means changing who we are, creating a new self from
the old.
The metaphor of a caterpillar metamorphosing into a butterfly is often used to illustrate
this process. It's a soothing idea. A caterpillar doesn't need permission, approval
or a Bush grant. It just does it. Becoming a butterfly is natural, organic and beautiful.
Who wouldn't want to become a butterfly? And of course, there is always the subtle,
unconscious hope that our next change will turn us into a butterfly at last and we
won't have to change again!
But the ego and soul evolution of a human being are apparently more complicated than
that of a caterpillar, so we need many transformations to become who we are truly
meant to be. Add to that the demands of everyday life and it becomes apparent that
we all have to be skilled in managing change.
If you want the extra thrill of being pro-actively creative, instead of just reacting
to whatever the environment throws at you, you need be a master of change.
Unexpected resource for creative change
In a marvelous piece of synchronicity, two years ago I landed an assignment to research
and develop a training program on change for one of my corporate clients. What I
learned increased my ability to embrace change in both my personal and professional
life. It also added another layer of appreciation for my students and clients who
are also becoming creative change masters. That appreciation is the foundation of
a new book I'm writing on creative change.
As I did the research for my corporate client, I kept thinking about how what is
being discovered about organizational change applies to individuals and their creativity.
One of the most intriguing authors and experts I found on organizational change is
John Kotter, professor of leadership at Harvard Business School and author of the
best-selling Leading Change. Kotter points out that a majority of corporate
change initiatives not only fail to deliver what they promise, but create situations
where "the carnage has been appalling, with wasted resources and burned-out,
scared or frustrated employees."
You might be tempted to think that creative individuals, left to their own devices,
rather than pushed into a change initiative they haven't chosen themselves and aren't
committed to, would fare much better. But consider the number of times you've attempted
to make a change in your life (a diet, a budget or savings plan, a workout commitment,
a promise to meditate daily, etc.). Can you honestly say you've never felt disappointed
and frustrated to the point of fearing you'll never be able to make that change stick?
Haven't you wasted your share of time, energy and resources in the effort to make
a change? Hasn't the cost to your self-confidence and your spirit been appalling
in its own way?
John Kotter has valuable wisdom to offer organizations, and his wisdom can be adapted
to fit individuals. Kotter developed an eight-stage change process to lead effective
change within organizations. He also points out that these steps are not linear,
but iterative. That is, you don't get to do the first step, cross it off your list
and forget about it. Instead, you have to start the first stage and keep doing that
while you begin the second. When you're handling those two stages fairly well, you
add a third ball to juggle. When you've got three balls in a stable rhythm, you add
the fourth and so on -- until you juggled all the stages long enough and well enough
to call the change fully implemented. Still, Kotter emphasizes the importance of
working each stage in the order listed to achieve the momentum needed to overcome
the powerful forces of resistance and inertia.
As a creativity coach, instructor and speaker, I work primarily with creative individuals
who actively seek and initiate change for the sake of the creative opportunities
it presents. I've adapted Kotter's model into a seven-step process for creative change
that better reflects the needs and interests of my clients and students and other
creative individuals.
The Seven Steps of the Creative Change Process are:
1. Recognize the Urgency
2. Enlist Allies
3. Clarify Your Vision and Develop a Strategy
4. Share the Vision
5. Empower Action
6. Generate and Celebrate Intermediate Success
7. Anchor the Change
The first step is discussed in this issue. The remaining six articles will appear
in future issues.
Step 1: Recognize the Urgency
Kotter says the first step for organizations is the create urgency for the change.
Individuals don't need to create urgency; we need to recognize the urgency that is
inherent in our lives. We have an abundance of things we'd like to do, have and be.
But we have limited time, so we have to choose. How sad then, to further limit ourselves
by ignoring the significance of each and every day.
The urgency is just this: You will not have enough time on this earth to do all the
things you want to do, but you will have enough time to do the things that are truly
most important to you if you take action.
"Initially, urgency caught me by surprise. I'd never thought about my personal
goals and my craft in that way before," says Sarah Tieck, associate editor at
Minnesota Monthly, novelist and creative writing teacher. Having worked through
the seven-step process in a Loft class, Tieck credits this first step of recognizing
urgency with having the biggest impact on her creative work. "When a friend
asked me what I wanted to be doing for my whole life, I realized it was my fiction.
But that was what I giving the least attention to."
A delicate balance
Urgency is not anxiety. Anxiety is fear-based. Urgency is awareness-based. Urgency
is not getting yourself into a frenzy or wringing your hands about how little time
you have left. It is consciously, deliberately accepting the reality that you have
limited time and choosing to act accordingly. Anxiety does not support change. Urgency
does.
Karen Karsten, an editor at a local publishing house and freelance poet and writer,
highlights the importance of seeing the urgency without getting caught up in anxiety.
"My sense of urgency is still there, but it is a sense of urgency, not emergency.
So I'm not going full speed ahead, sirens blaring."
Urgency is the delicate balance between complacency and despondency. You must be
aware of the consequences of not taking action so you can avoid the complacency that
leads to inaction and ultimate dissatisfaction without falling into an emotional
funk that also leads to inaction. That balance requires both courage and faith.
Urgency is the crystal-clear awareness that you need to take action, and you need
to take action Now! And always with the trust that you are not acting alone or in
vain.
Change your 'wait habit'
It is common to recognize the need for change and at the same time tell ourselves
we can always change later. This complacent "Wait Habit" is a subtle way
we resist change.
"There's always tomorrow" is dangerous. For example, I am writing another
book, but today I "have to" do something else and so the new book waits.
After all, I can always start tomorrow. Or the next day. Or next month.
We've become modern ladies in waiting (apologies to the men, there is no masculine
equivalent). And so tomorrow becomes the enemy of today.
In a Star Tribune article Kate DiCamillo, Minneapolis children's author, says
this about making dreams wait: "I was 29 years old, and I felt like I had wasted
a decade. I was disgusted with myself."
DiCamillo changed her "wait habit." She made and honored a commitment to
write two pages each morning, and eventually published her first novel, Because
of Winn-Dixie, which became a New York Times bestseller.
You may not want to write books, you may not win awards for your creative efforts,
although you might, (10 years ago I'm sure Kate DiCamillo didn't think she would
be a bestselling author), but whatever your creative dreams are, you can make them
reality by changing your "wait habit" into a "today habit."
Use whatever emotion you have about the old waiting habit to move you out of it.
DiCamillo was disgusted. You might be angry or frustrated or frightened or disillusioned.
Whatever it is, use that emotional energy to stomp your feet and declare "I
won't wait anymore! I won't let my life slip away unused!"
Use that energy to recognize the urgency of making the change you know you want to
make.
It has to be NOW!
The first step is to recognize the urgency of making the change NOW. Not tomorrow
or next week or next month. Today.
If you know you're going to do it eventually, why add the guilt, anxiety and self-doubt
that procrastinating always brings? If you're going to change something, you may
as well start now and get the rewarding sense of accomplishment sooner.
Begin by identifying exactly what change you want to make and what
the situation will look like after the change. How will the change
positively affect you physically, emotionally, spiritually, financially,
socially? How will it positively affect your family, your community?
What are the consequences of not making the change or delaying it?
Decide whether you're willing to make this change a priority at this time. If you're
not willing to make the change a high priority, it probably won't happen. Better
to be open about your choice to postpone the change than to make another empty promise
to yourself and others.
If you decide to make the change a priority, write a summary of the significance
of making this change now. Phrase the summary in positive language (rephrase the
consequences of delaying into the rewards of starting now). Regularly remind yourself
why it is important to make the change. You may need this reminder daily, even hourly,
if the change is a big one.
Next month: We'll take a look at the next step in the process, Enlisting Allies.
Rosanne Bane, M.A., is a Creativity Coach and author of Dancing in the Dragon's
Den: Rekindling the Creative Fire in Your Shadow. She has been teaching creativity
for more than 14 years. For more information about her coaching, creativity classes,
Change Master workshops and presentations on creativity and change, visit RosanneBane.com or call (612) 722-4139.
Copyright © 2003 Rosanne
Bane, All Rights Reserved. |
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AUGUST
2003
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